We celebrate 50 years of McDonald’s in Curaçao with three Next Generation Restaurants and Innovative Sustainable Initiatives
This month we celebrate a very special milestone, marking 50 years of McDonald’s presence in Curaçao—a significant event in our history. And we’re sharing this moment with the community in the best possible way! We’ve remodeled three of our five restaurants on the island with state-of-the-art technology and a strong commitment to sustainability. At Arcos Dorados, we have operated these restaurants since 2007, always committed to offering quality food and creating formal employment opportunities for local talent.
“As we celebrate 50 years of McDonald’s in Curaçao, we reflect on our deep-rooted commitment to quality, community, and sustainability. Our 14 sustainable initiatives in the newly remodeled restaurants stand as a testament to our responsibility towards the environment and our dedication to making a positive impact in the local communities. Together, we look forward to the next chapter of serving the people of Curaçao with the same passion and dedication that has defined our journey for the past five decades.” said Diego Paniagua, Managing Director of Arcos Dorados Curaçao, Aruba, and Trinidad and Tobago.
Digital Experience: Connecting Customers to Their Favorite Menu
As part of the 50th-anniversary celebrations, we have carried out the modernization of three restaurants in Curaçao: Salinja Galleries, Salinja Dr. Maalweg, and Santa Maria. These locations now offer an enhanced digital experience that seamlessly blends the physical and digital worlds, making every visit more enjoyable and personalized.
The new “Experience of the Future” (EOTF) restaurants feature self-order kiosks that allow our customers to customize their favorite dishes from digital screens, choose multiple payment options, and request table delivery for added convenience. Additionally, the Drive Thru has been upgraded with new digital screens to streamline the ordering process and ensure everyone stays up-to-date with the latest menu offerings.
“Whether in the restaurant, the drive thru or our delivery service, we have a mindset of innovation; relying on technology, like self-order kiosks or our app, to make each visit to McDonald’s easier, more convenient and enjoyable,” said Jennifer Poulina, Market Manager for Arcos Dorados Curaçao.
14 Sustainable Initiatives to Reduce Environmental Impact
In line with our commitment to the environment, we have implemented 14 sustainable initiatives in our newly remodeled restaurants in Curaçao, contributing to our ESG strategy known as the Recipe for the Future. This strategy focuses on innovative solutions to address environmental challenges while improving community welfare.
Our sustainability efforts include energy-saving solutions such as LED lighting, high-efficiency air conditioning, motion sensors, and solar panels for water heating; as well as water-saving systems that utilize rainwater and condensation recovery. Additionally, we are committed to the circular economy through waste separation for customers and employees, dedicated facilities for separating recycling materials, and the ongoing recovery of used cooking oil, which has amounted to over 8,200 liters repurposed into biodiesel since January 2024.
